> For the complete documentation index, see [llms.txt](https://fuse-lab.gitbook.io/fuse-lab-docs/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://fuse-lab.gitbook.io/fuse-lab-docs/leadership-and-context/how-we-are-organized.md).

# How We Are Organized

Fuse Lab is organized around four core functions. The lines overlap by design: each team has a primary craft, but good work usually happens in the space between them.

* CAV (Creative, Audio Visual): Visual craft across design, art direction, motion, video and audiovisual production.
* CCW (Creative, Copywriting): Concepts, narrative, scripts, messaging and copy that give the work clarity and voice.
* CDS (Creative, Digital Strategy): Audience insight, digital behavior, platform knowledge and performance thinking that shape strategy and creative recommendations.
* RMT (Resource Management Team): Keeps work moving across clients and teams by balancing relationships, priorities, scope, timelines, budgets and capacity.

These labels describe a primary craft, not a hard boundary around the work.

Because names and reporting lines change more often than the principles in this handbook, we do not duplicate the full org chart here.

[View the current Fuse Lab Company Structure](https://drive.google.com/file/d/1omllWzqP3qOuSHsvEwUUPqX7YLTMzObh/view?usp=drivesdk)